When cancers are caught early, less aggressive therapies can be used and treatments are more likely to succeed.
Early detection includes doing monthly breast self-exams and scheduling regular clinical exams with your doctor.
In this article, we’d like to walk you through how to self asses potential signs of breast cancer.
We’ve broken it down into three categories:
1. LOOK for unexplainable signs that won't go away
2. FEEL with a hands on inspection for any lumps or changes
3. KNOW and understand how your breasts look and feel
First, look for the unexplainable signs, including lumps, dimpling or puckering of the skin, changes in skin texture, enlarged veins, changes in the size or shape of the breast or nipples, nipple discharge, and any unusual pain or discomfort.
Then, reach your arms up and down and notice any signs of discomfort, tightness around the breasts, or unusual dimples or lumps when doing so.
Second, get your FEEL on with a hands-on inspection. Using your index and middle finger together, gently feel around your breast for any lumps or changes, in a circular motion.
Don’t forget to check your armpits: Swollen lymph nodes around the armpits can be a tell-tale sign from increased blood flow to a tumor. Lift your arm and rest your hand behind your head. Repeat the same motions you did for the breast starting from the top of your armpit, and work your way down towards the breast like so, and finally around the clavicle which is just around your collar bone.
Last, KNOW your breast. Understanding how your breasts typically look and feel is crucial. Knowing what's normal for you will make it easier to spot any changes or abnormalities.
Timing Matters It is recommended that breast self-exams be performed once a month, ideally a few days after your menstrual period. This is when your breasts are less likely to be swollen or tender, making it easier to detect any changes. For post-menopausal women, choosing a specific day each month can help establish a routine
And although Breast cancer occurs primarily in women, they occasionally surface in men as well. If you notice any of these changes, consult a healthcare professional for further evaluation.
Although regular self checks are a powerful tool, mammography, ultrasounds, and MRI’s are the most reliable methods of finding breast cancer.
If you’re in a certain age or population group, you can also have screening tests that help find breast cancer before you’ve even noticed symptoms.
Let’s prioritize our health (and breasts!) and be proactive when it comes to self-exams and screening.
Here is more information on screening for breast cancer along with an app that is taking off that we thought valuable to pass along:
Canadian Cancer Society Screening for Breast Cancer
American Cancer Society Screening Recommendations
Know Your Lemons is an award winning app designed to improve early detection of breast cancer.
]]>Breast Cancer is a subject close to my heart as my mother was diagnosed with breast cancer at a young age (in her 20s!). She had a single mastectomy procedure and when she came out of the hospital, she recalled being given a bra that didn't meet her expectations.
“ Not only did I already feel unattractive and unsexy after they took one of my breasts away, but to then receive a bra and prosthesis that was just as unappealing validated all those feelings. It wasn't a very confident time in my life, and I never felt like myself for a long time afterwards."
When I started my business and when my mother told me about her story, it just really hit a nerve. I believe no matter what we look like, we should always feel beautiful and there should be products out there that help us feel that way.
There is no reason that surgical bras and garments need to be so clinical looking, or be created just for function. If we can make regular garments flattering and appealing, there is no reason why mastectomy bras can't be the same.
So, with something to prove to my mom, and the world, our team went to work.
We looked at all the options that were available at the time we started, and sought feedback from friends, family and clients who underwent breast surgery, with a specific focus on breast cancer surgeries.
Here are the top features we noted when asking women what the "perfect mastectomy bra would look like":
1. Lightweight & Breathable
2. Wirefree & Front Closure Option
3. Supportive & Comfortable
4. Beautiful & Pretty
5. Built in prosthetics and/or pockets to insert them
Speaking of prosthetics, the one learning that surprised me was how many women complained about their prosthesis, especially my mother. They all said the same thing: "too heavy, too hot, and too uncomfortable!" Not to mention the annoyance of "putting in your fake boob" everyday takes is draining.
"We just want to feel like ourselves again, and having to take the extra step each day to insert a boob in the right way when wearing a bra takes its toll. Not to mention it moves around throughout the day!"
So, we introduced our first mastectomy bra, modified from our best selling Ingrid Bra that was already wirefree with a front closure option, and had maximum comfort and support.
Lined with organic cotton and using stretchy cup fabrics, we ensured all the materials used were latex and allergen free. Our soft wide waistband elastic was added for more comfort and support, with additional room for pockets and drainage on the inside.
The biggest challenge was finding a way to build in a prosthesis. Using the "Russian Cup Doll" method, we layered multiple foam pieces together in decreasing sizes to sew into the bra cup.
Here is what this looked like:
The problem we then discovered was that one breast looked too fake and perky, while the other breast had a natural weight to them! Mom was not impressed to say the least. So, we added some weight using a pouch filled with poly pellets. There were some laughs that were had when trying to weigh a breast to make sure it matched our custom prosthesis. Queue the image of me trying to put a breast on a scale and telling my mom to hold still while I took the exact weight of it! Ten pounds, in case you were wondering.
Here is how we added weight to the foam, using a pouch filled with weighted pellets:
It took many attempts and trials to get it just right, but when we did, we sure made our most VIP client happy and proud, shedding a few tears when she wore the bra for the first time, triumphantly announcing she was "finally free and relieved after so long".
Here is what the inside and the outside of the finished prosthesis and bra looked like:
Since then, we've accommodated many requests, including adding drainage pockets, double prosthetics with different shapes and sizes, using all organic materials and cotton materials just to name a few. There also have been some requests on converting our popular Sahaara Solids Bras and Viva Bra Collection to our mastectomy line, which has been quite successful and fun. We also have been able to make clients a mastectomy strapless bra, both showcased below!
For those with lumpectomies and general asymmetry, here was a request we had for client that had a significant lumpectomy, resulting in asymmetrical breasts. We added a push up pad to even things out and a moulded insert for overall shape, especially in the top of the breast.
Introducing our Mastectomy Collection for those surviving or going through breast cancer, or having other breast related treatment, was one of great importance and pride to us. We all deserve to feel sexy, confident and normal, whatever that definition is to each one of us.
Hope us sharing our journey as been informative! Thank you for taking the time to take part in our journey. If you've been through a similar experience with your post surgical bras, or have any advice or tips on mastectomy bras, we'd love to hear from you in the comments!
]]>We are thrilled to be releasing the highly anticipated design updates for our Sahaara Collection!
Our original Sahaara Collection was introduced two years ago and was designed for those looking for a relaxed and minimal look without compromising support. We spent a year testing out the design, and then released a pattern for our sewing community last summer in 2022. Turns out there were even more improvements we could make, so we did! Our Sahaara 2 pattern is dropping so soon, and we can't wait to hear what you think.
]]>THE WAIT IS OVER
We are thrilled to be releasing the highly anticipated design updates for our Sahaara Collection!
Our original Sahaara Collection was introduced two years ago and was designed for those looking for a relaxed and minimal look without compromising support. We spent a year testing out the design, and then released a pattern for our sewing community last summer in 2022. Turns out there were even more improvements we could make, so we did! Our Sahaara 2 pattern is dropping so soon, and we can't wait to hear what you think.
How the original Sahaara came to be...
The story began when I first tried on a "triangle long line bra" from a big box store (Urban Outfitters). I REALLY wanted it to fit comfortably, despite there being so many red flags about the bra. The straps were too thin and too stretchy, the cups and frame were also very stretchy, so I kind of knew that it wasn't going to work. But it was so pretty and I wanted a triangle long line bra so badly, so I bought it and told myself I would MAKE it work. Because I am a bramaker right?! Alas, it did not. After an hour of wearing the bra, there were red marks on my shoulders (as the straps and cups couldn't hold the weight of my breasts), and the back band was too stretchy, so that didn't help with support either. My girls just looked saggy and sad, not to mention the pain that comes when you wear a bad bra. The only way to make it work is if I had implants that didn't move and were held up artificially!
So then, of course, I went to the sewing community and tried all the patterns that looked similar, and they still didn't work out. Either they didn't have my size (30E) or the support and lift weren’t similar to a wired bra. So I said "screw it", I am going to make my own! So I did! And the first version turned out better than I expected. Over the next year, I perfected the pattern for my size and my clients' sizes that were interested. Turns out, other women (and some men) craved a similar bra style, and I started making all sizes for my clients and dropped the first Sahaara Collection in 2021.
Then the idea of a sewing pattern came to life...
When I started posting pictures of the Collection, I had many sewists ask me if there was a sewing pattern for this bra for sewists to make their own version. To be honest, I was super intimidated making an official pattern. The bra patterns out there were so fabulously made by even more fabulous women! I wasn't up to their standards. But the inquiries kept coming and I love the sewing community so much. I wanted to share the design for them, so I secretly went about researching and looking into how to create a proper pattern and manual. If it wasn't for the existing pattern makers and the sewing community encouraging me on, I probably would have never had the courage and determination to see it through. But I was supported, loved and educated every step or the way, and finally, we released the Sahaara Bra Pattern last July of 2022. It was made for sewers of all levels with an extended cup and band size range, starting from 24 all the way to 46 inch rib cage, and from AA to N cup sizes.
Since the pattern release, we've seen so many great makes...
And we've received a lot of positive reviews and feedback, and also received some ideas for improvement, which we dearly appreciated. My personality itched to make these improvements, which I thought would be easy peasy. Well, I was wrong. No wonder patterns don't get easily updated...
The major feedback we received was
1. The cross cup seam was too far out
2. The center front too low
3. The strap tab too high
4. Back band too big
5. Not enough larger sizes
6. Overlapping middle sizes
I figured these changes were super simple so during the holidays, we made them and were excited to make samples of the Sahaara 2 for our fit models.
Here's what happened when we made those changes...
Notice the wrinkling and cup shape deformation in the lower part of the left breast? I couldn't believe it. It looked terrible! I had no idea what we had done wrong. This simple alteration warped the entire cup design and resulted in a flat spot for some testers, and even a concave shape for other testers. No good!
We tried every method changing the cross cup seam from every manual. We even met with the "pros" in bra patterns and took their advice. Nothing worked. So we finally went back to the drawing board and tried again but using digital software instead of manual. As much as I was hesitant to do this, I figured I would give it one last shot. And luckily, the results were way better! It goes against everything I was taught, which was all on paper and foam with the second step being digital.
After we fixed the cross cup seam issue, we then went ahead and raised the center front point, and stumbled across some collapsing that was happening because of this. We had to find the perfect balance between how "pointy" we could make the center front vs how easy it would be to sew, especially for beginners. The more pointy we made it, the less tension there was, but then it was super hard to sew. Hopefully we achieved the right balance!
Finally, we made the wireline bowls a little more narrow to improve projection and lift, and a few other tweaks my perfectionist personality just had to incorporate.
Six months later, The Sahaara 2 is ready and I cannot wait to release it, literally. Although it is my first baby (well, no Emma my pupster is!), there is a fine line between over-doing it and over-thinking it. And I believe I am way past that line.
Here is what the new Sahaara 2 looks like!
We truly hope you find this pattern to be an improvement from the first Sahaara. If not, you are welcome to use the original and not tell me haha. Anyone who has already purchased the original Sahaara will automatically get notified and will be able to download the updated version at no extra cost. And those who have been waiting, it's almost time.
Love, Ruhee and the Rubies Team
In a world obsessed with filters, 'tweak'ments, and achieving physical ‘perfection’, it remains nearly impossible to find a person that does not have asymmetrical components to their body. Most people have asymmetrical eyebrows, ears, dimples, or feet, just to name a few. Breasts are no different. After adolescence, 25% of women live with some breast asymmetry their entire lives and it is completely normal, according to Buoy Health. Asymmetry can range from minor differences between the breasts and nipples to very significant differences in size and shape.
We asked our client Julia about her experience living with asymmetrical breasts and here’s what she had to say:
“My feelings about having asymmetrical breasts have been lopsided over the years (pun intended). At times it wasn’t super noticeable and I was able to hide it easily. But over the years and as my body continues to change, having asymmetrical breasts has been challenging for me in a number of ways.
Besides the obvious self-esteem issues, the impossible task was finding bras that fit properly and looked decent. I have struggled over the years shopping at places like La Senza and La Vie en Rose. Nothing ever fit properly. Nothing was made for girls like me. I wish I could wear a cute bralette. I can’t even wear cute little tops that show cleavage without the size difference being very noticeable.
Imagine a bikini?! Forget about it. People often ask “if you could change one thing about your body, what would it be?” Easy. My asymmetrical breasts. Every. Single. Time. They’re the first things I’ve ever been self conscious about, and something as simple as having a good fitting bra could do wonders for my confidence. Thankfully, I finally googled custom bras and found a solution to make my girls look like twins instead of sisters!"
Thank you Julia for sharing your story with the Rubies Bras community. We’re sure many women out there will feel seen and represented by you! We are so glad you found us.
Like Julia, many women struggle with their asymmetrical breasts and consider them to be unattractive, embarrassing, and inconvenient. Thankfully, body inclusivity among fashion brands, models, and marketing initiatives has improved significantly within recent years. However, rarely are women seen on TV, commercials, or social media with noticeably asymmetrical breasts. This lack of visibility in popular media can only add to a woman’s feeling of isolation and insecurity, when in reality it is extremely common and should be normalized to have different sized breasts.
Given that more than half of the female population have asymmetrical breasts, why is this a topic we do not talk about openly in society? Part of the reason behind this lack of knowledge and awareness is the fact that most large-scale lingerie and bra companies have been traditionally run and operated by men. No offence men, but how much could you possibly know about the reality of women's breasts?
Many of the bras sold from large mainstream companies are derived by the male gaze and not with female comfort or functionality as the priority. Although, I must say, I am starting to see a slow shift as of late.
Evidently, the more extreme the difference between the breasts, the harder it is to find bras, lingerie, swimsuits, and shirts that actually fit. We certainly notice a lack of innovative products and resources out there for women with asymmetrical breasts.
However, besides, many articles encouraging "solutions' like reconstructive surgery, we are starting to see the emergence of some amazing female-focused companies out there that are stating to 'fill the gaps' in the breast symmetry industry.
One company that is positively contributing to the bra game is “Evenly.” Evenly sells bra balancers in different shapes and sizes for women to be able to wear their bras more comfortably. Their mission is to “provide effective and innovative non-surgical solutions to the challenges of breast asymmetry, no matter what the cause.”
On a final note, it is important to reiterate that it is completely normal for your breasts to grow, shrink, and change throughout your life and monthly cycles. This is due to factors like ovulation, water retention, hormonal changes, stress, and so much more! There is so much going on behind the scenes that can have an affect on your boob shape, size, and feel. However, if you do notice a rapid and consistent change in size or shape in your breast(s), it is encouraged that you go visit a doctor.
Regardless of size, shape or symmetry of your girls, make sure to be kind to your body and live your breast life!
With Love,
Sarah from Rubies Bras
]]>Give your loved one that feeling of joy and confidence she deserves with a bra that fits, flatters and supports, handmade just for her. Each of our bras are truly bespoke, designed and made to measure based on an individual's own sizing, needs and personal style. Gift cards come in digital or physical form, personalized and luxury wrapped and mailed out next business day.
We understand how important your most cherished garments and crafted creations are to you. That’s why Ontario-based company Soak created amazing products designed to effectively clean, revitalize and protect your favourite items. All you do is Soak in the sink for 10 minutes and you're done!
Interview with Breast Cancer Survivor: Jamie
In honour of breast cancer awareness month, we had the chance to interview breast cancer survivor Jamie. We first met Jamie when she found us while looking for a custom bra. After getting to know her and her journey we wanted to share her experiences to raise awareness on the emotional impact that comes with the diagnosis.
To gain some insight on Jamies health history, cancer was relevant on both her paternal and maternal side of the family. Her aunt lost her battle at 39, and her grandmother lost her right breast at the age of 40 and her left breast at the age of 42. Jamie came across her lump at age 37. She does not remember what she was doing when she made the discovery, but she downplayed the finding. “I don’t recall what I was doing when I found it but I do remember feeling it, thinking it was strange but then telling myself it was nothing. The lump was just below my right armpit along the top part of my breast.” A few months later she decided to check to see if her lump was still apparent, and it was. This prompted her to make an appointment with her doctor.
We then asked Jamie what happened after she was diagnosed. After her ultrasound she was referred to a breast clinic for further testing. She remembers feeling emotionally numb during this process. Jamie expressed that her whole life flashed before her eyes “I couldn’t stop thinking about my children…. Have I taught them enough? Do I have enough money to leave them? Them finishing school, starting their adult lives, getting married, children…… None of which I will see, and more importantly I will not be able to support them through. I literally planned for my death every 6 months. I call this…. the mind fuck! .”
After two mammograms and an MRI, she had a lumpectomy, removing the malignant tumor. Following the lumpectomy, ongoing monitoring was required, which included an appointment and test every 6 months for the rest of Jamie’s life, alternating between MRIs and mammograms.
Jamies goes on to explain that the next steps included genetic testing. Due to her family history Jamie was advised she would be a great candidate. Jamie shared her thoughts about the test “For some reason I was convinced that the test would come back negative, I assume this was my denial stage of this process. I remember reading the results, seeing the positive, and thinking it was a typo or I was just reading it wrong.” Follow the results Jamie met with a genetics counsellor who suggested she take Tamoxifen- which is chemo in pill form for the next 5 years. Jamie discussed this recommended treatment with her oncologist, who then said she was also a good candidate for a mastectomy.
We were curious to know which treatment route Jamie took, and how she felt making the decision. Jamie explained she took both recommendations home and started her research, which brought on a whirlwind of emotions. Jamie expressed “To pull myself together I continued to remind myself that this was my choice, something many don’t have or get. I even took it as far as saying “I am getting a free boob job” and joking that I will never wear a bra again.” After weighing her options, Jamie choose to under go a bilateral mastectomy.
We then asked Jamie how she felt in her body post surgery. She responded “I was about 8 months post-surgery and still not feeling at all “normal”, I felt empty, almost un-human if that makes sense…” The surgery took a toll on her self - esteem and confidence. Jamie was at a loss on how to feel human again.
During a follow-up appointment her doctor recommended that Jamie get a bra to help with shaping. He suggested a “specialty bra place” that his daughter went too. Jamie promptly booked an appointment in hopes of restoring her self - esteem.
This is when we got the pleasure of meeting Jamie in person. We asked Jamie how her experience with Rubies Bras made her feel. She expressed “I can't find the words to express the way I felt the moment you helped me put the bra on and do it up…. A rush of emotions flooded in, it took all my might not to cry. For the first time in months… I FELT HUMAN! I absolutely LOVE my bras and actually now brag about how nice and comfortable they are. I truly cannot thank you enough… for the time you spent with me and didn’t rush me, making the process “normal”, and for your kind words/compassion. You are a wonderful person doing wonderful things.” We are so honoured to be apart of Jamie’s breast cancer journey. Being able to make her feel human again warms our hearts to another level.
Here are the pictures of the bras we made for Jamie.
In the final minutes of Jamies interview, we wanted to know if she had any advice for others going through this unsettling time. Jamie left us with this “A very smart lady once told me to start each morning with one foot on the floor, and I do love the saying “Fight like a girl”! There is no right or wrong with any decision throughout this process, it’s something no one should ever have to go through. I do recommend doing whatever is best for you, not because of someone else's experiences or because someone said one way is better than the other… do what is best for you!"
We want to thank Jamie for her sharing us her raw experience with us all. We hope by sharing Jamie’s story, we can encourage more women to take care of their breasts and book their mammograms. Being proactive in your breast health can make all the difference in your odds of defeating the fight against breast cancer.
- Celine, Rubies Bras
]]>In honour of breast cancer awareness month, we interviewed Breast Cancer survivor Suzanne. We had the pleasure of meeting her when she came in for a custom bra fitting and had the chance to ask her some questions about her Breast Cancer journey.
To gain some insight on Suzanne’s health history, Cancer ran in her family as she lost her mother to Ovarian Cancer. Because of this, Suzanne went in for Cancer screenings regularly. During one of her routine screenings, a small lump was detected. She commented that it was roughly the size of the head of a roofing nail to be exact.
We were interested in finding out what her next steps were after the diagnosis. Suzanne explained that it all started in 2010 . She was in her early seventies at the time and then endured a series of testing including taking cells, tissue sampling to nuclear testing. Suzanne then saw her surgeon in January 2011.
Going in for breast screenings regularly played a huge part in catching her Cancer early, and that meant Suzanne had the option to pick the treatment that best suited her. Out of her options, she chose to undergo a mastectomy.
We asked Suzanne why she chose to have a Mastectomy and what her other options for treatment were. She told us she had a couple of options: a lumpectomy with chemo and radiation, or a mastectomy without chemo and radiation. She clarified her decision: “I chose to do a mastectomy because then I would not have to deal with any of the chemo and radiation. I remember seeing my mom go through chemo and I was not comfortable at all with how she reacted and all the problems she had. Chemo and radiation were the evil part of this; losing a breast was nothing."
Although she is happy with her choice of having a mastectomy, Suzanne had some questioning thoughts as she reflects on her experiences. She expressed how she was not given the option for a double mastectomy. She would have appreciated that option, as she finds it questionable that medical professionals never discussed that with her. We found this interesting as in our pervious Breast Cancer Survivor Interview, Colleen explained that her doctor did not want to remove healthy breast tissue if he did not have to. Susanne wonders maybe this is the core reason why double mastectomy's are not often recommended, but she thinks they should be an option if it means more women feel better about themselves post breast cancer treatment.
Suzanne's experience highlights the importance of a routine mammogram, and how catching it early may give you more control on your treatment option.
In the final minutes of our interview with Suzanne, we asked her how she feels in her body post surgery. She told us she never had a good relationship with her body, so losing a breast never phased her. She said “I have complained about my shape from as far back as I can remember, but I’ve felt infinitely better since I met you.” This statement warmed our hearts. We were able to work closely with Suzanne to create a custom fit mastectomy bra tailored to her exact needs post surgery. We are overjoyed that she feels confident and comfortable in bra and body image.
As reference, here are the mastectomy bras we made Suzanne:
We want to thank Suzanne for her courage in reliving and sharing her experience with us all. We hope by sharing Suzanne's story, we can encourage more women to take care of their breasts and book their mammograms. Being proactive in your breast health can make all the difference in your odds of defeating the fight against breast cancer.
- Celine, Rubies Bras
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Interview with Breast Cancer Survivor: Colleen
In honour of breast cancer awareness month, we interviewed our client and survivor Colleen. I first crossed paths with Colleen when she booked a fitting and got a few custom mastectomy bras after her surgery.
After getting to know her and her breast cancer journey, I thought her inspiring and powerful story was worth sharing. You can view the full interview on YouTube here.
Below are some of the questions we asked and her responses:
HOW WAS THE CANCER INITIALLY DETECTED AND AT WHAT AGE?
C: I was 51 when I first found the lump in my breast. I was going to bed I was laying down on my side, I put my hand under my breast and I felt a hard lump. It wasn’t painful at all, it was the first time I’ve ever noticed it, It was a total fluke that I found it. I had to wait about a month before I went in for a mammogram, ultrasound and biopsy. As soon as the radiologist saw my scans I will never, ever forget him telling me this was cancer. He immediately wanted to do a biopsy. They did it then and there. I was the third women that day that he diagnosed with breast cancer.
HOW DID YOU FEEL WHEN YOU FIRST RECEIVED THE NEWS AND DURING THE FIRST FEW STEPS OF TREATMENT?
C: I’m almost embarrassed by my reaction now, as silly as that sounds. I just lost it. I kept repeating: "I don't want to die, I don't want to die". Once I got the diagnosis, I had to meet with my Oncologist. I was just in shell shock being there surrounded by other cancer patients. I could not believe that I was on the oncology floor. I felt I didn't belong there.
WHY DID YOU OPT FOR A MASTECTOMY?
C: My doctor gave me two options: I could either under have a lumpectomy with radiation or a mastectomy with radiation if it had spread. I have had conversations about breast cancer off and on for years, I have always said if it came down to it, I would get a mastectomy. If it's between them and my life, it was hands down going to happen. I didn’t even have to think twice about it. I new right then and there I wanted my breast removed. I wanted a double mastectomy even though there was a lump in just one. My doctor refused to remove my second breast, as he didn't feel comfortable removing healthy tissue.
WHAT WAS YOUR EXPERIENCE UNDER GOING CHEMOTHERAPY?
C: I didn’t really know anything about chemo. I had only seen it in the movies and tv. And that is not what it's like at all. I expected a lot more vomiting to be honest; they give you so much medication now so there is a lot less nausea. During the infusion I felt totally normal but it was surreal. The nurses are dressed in these special gowns because they are injecting a powerful toxin into my body. By day three of the treatment, I felt like I was dying. I couldn’t get out of bed and that lasted 4-5 days. I thought I would feel like that for the whole time I was doing Chemo. What they don't tell you is that you feel more like yourself again by day 7 or 8. Just in time to start the process all over again. I was not prepared for any of that.
WHAT WAS YOUR POST CANCER TREATMENT EXPERIENCE LIKE?
C: These last two years have been almost harder than the cancer treatments, mentally speaking. Because I did not have time to think during the treatment; I just thought about fighting it and beating it, and when you're done they say "bye see ya in 6 months for a check up". And that’s it. That’s when it hit me. What the hell did I just go through. A lot of PTSD. Most women are just left floundering and traumatized by everything that they have been through. I find the mental end of it is still a struggle to this day.
HOW DO YOU FEEL ABOUT YOUR BREAST NOW AND HOW ARE YOU DEALING WITH IT?
I still would like to have my other breast removed, but would I be happier with symmetry? Or will I still be upset that I am deformed? To this day I look at my body and I still can’t believe they chopped off my boob. Initially, I went to get fitted for a prosthetic and I hated it. I never wore the thing. At the time I didn’t know about you. I was crying to my neighbour one day I told her I wish there was a bra that was flat on one side, with a moulded cup on the other. She was the one who recommended you. I reached out because I went from wearing a tank top, as that was the only thing I could wear post surgery, to this god awful thing that the mastectomy store sent home with me that didn’t fit properly, it was so uncomfortable. I remember when I got your bra in the mail I started crying, it was so beautiful. I felt normal again.
As reference, here are the mastectomy bras we made Colleen:
WHAT ADVICE WOULD YOU GIVE OTHER WOMEN ?
C: Cancer is not a death sentence anymore so take a breath. Treatments have come a very long way, they also have a lot of supportive medication so that you are not sick like how you see on TV. There are good days in there, and don’t do it alone you need someone to talk to.
Thank you Colleen for your bravery in sharing your experience with us all. We hope to shed a light on all aspects of breast cancer from the diagnosis, to treatment, to post treatment. Being educated on this multi dimensional disease is so important for the fight to defeat it.
You can view Colleen’s full Breast Cancer journey on YouTube here.
- Ruhee, Founder
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October is near and dear to our hearts here at Rubies Bras, as we take pride in serving breast cancer fighters and survivors with custom bras and garments tailored to their specific needs.
This month we hope to raise awareness not only for breast precaution, but how to live and care for your breasts during your journey.
This article focuses on garment elements coupled with highlighting other women-owned businesses that carry breast forms and prosthesis and soothing natural products, making all the difference in comfort and regaining confidence.
What should a surgical bra include?
Some of our clients also need breast forms to help restore breast symmetry.
What are the top recommended breast forms and prosthesis on the market?
What are the best products for breast wellness and care?
Although a great bra can make all the difference, another item to include in your breast care ritual, are products that are antibacterial and anti-inflammatory.
Here are some products we recommend for optimal breast care.
1. Complex Creatures provide breast oil and balm that cater to delicate skin undergoing radiation therapy or recovering from surgery. Their products improve lymphatic flow and blood circulation, which flushes toxins and allows for healthy cell growth. Using these products while performing breast massages can help soothe soreness and swelling. Use code GOTYOURFRONT for 20% off this month.
2. Mastectomy Tattooing Alliance provides areola and mastectomy tattoos to the breast cancer community
- Ruhee, Founder
ruhee@rubiesbras.com
]]>Know your boobs
It’s important to get to know your breast so when something out of the ordinary appears, you are aware. Many breast issues are discovered by women themselves, often by chance. So the best way to familiarize yourself with your breast tissue, is by looking at and feeling your breast area. This area includes the entire breast area up to the collarbone, under the armpits, and the nipples.
Feel them up...thoroughly
What is the best way to examine your boobs? There isn’t one, there is no right or wrong way for women to examine their breasts. Women just need to be aware of their breast tissue enough to notice any changes. It is recommended that adult women of all ages perform a breast self-exam at least once a month.
Using the pads of your three middle fingers check your entire breast area up to the collarbone, under your armpits, and nipples. You should press down on theses areas with light, medium and firm pressure. Feel for lumps, thickening, knots, or any other breast changes.
2. In Front of a Mirror
Visually examine your breasts with your arms at your side. Then, raise your arms over your head. Look for any swelling, dimpling of the skin, and changes in your nipples. Next, rest your palms on your hips and press firmly to flex your chest muscles. Left and right breasts will not exactly match—few women’s breasts do, so look for any dimpling, puckering, or changes, particularly on one side.
3. Lying Down
Lying down causes the breast tissue to spread out evenly along your chest wall. Grab a pillow and place it under your right shoulder and your right arm behind your head. Using your left hand, move the pads of your fingers around your right breast gently. Make sure to cover the entire breast and armpit area. Using light, medium, and firm pressure. Squeeze the nipple; check for discharge and lumps. Repeat these steps for your left breast.
Here is a video by the National Breast Cancer Society for a better understanding on how to preform a self breast examination:
Here is a tool from the Canadian Cancer Society to help you evaluate whether you need a mammogram.
We encourage all adult women to be proactive in their breast health, and preform self breast exams every month. Catching breast cancer early can stop the spread. Be aware of what’s normal for your breasts, talk to your healthcare provider if you notice any changes in your breast. You can also inquire about the benefits of having a mammogram to screen for breast cancer.
- Ruhee, Founder
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Read our behind-the-scenes journey starting with the inspiration behind the collection, how we took this inspiration and brought it to life with our collection pieces, and finally, showcasing these pieces with a magical photoshoot right here in our beautiful city of Toronto at the Scarborough Bluffs. The Sahaara Collection and Pattern is now available for purchase online!
OUR INSPIRATION
Our inspiration for the Sahaara Collection and Pattern comes from the time I walked in Urban Outfitters and saw the cutest “triangle bra” (on a mannequin) and thought, maybe I COULD fit into it. And it was only $20! Worth a try, right?
Very wrong, but also very right. Wrong because never in my life has a commercial bra, bralette, or a braless tank ever fit me. Never. And I’ve tried so hard to make them fit, pretending they were comfortable, pretending my boobs weren’t falling down, pretending I didn’t have any red marks on my shoulders.
But also very right because it lit a fire inside me. Why can’t everyone wear a cute triangle bra that’s low cut, minimal, playful, and sexy? Surely there must be a way?!
So I started working on a way. We first started with sketches, then a pattern to match the sketches. Next, we tested a variety of fabrics, and finally landed on a few options that weren’t too stretchy and constricting. Samples were then made to test the fit, comfort, support, and function. We repeated this about… 100 times. It’s taken years to perfect this pattern and test on our clients to be sure it worked.
And now we are here today confident that we’ve made a wire-free bra that looks minimal, sleek, and elegant, that provides comfort and support for sizes AA through L. Yes, an L!
We released a version of it last year called the Summer Collection and have been fine-tuning the details for the past year to make it into our final collection and pattern.
OUR FEATURES
There are some features that I would like to highlight in our new collection and pattern that gives this style its minimal, sexy look without compromising support and function.
Our signature look is cups that are double lined with Parisian bra tulle and a solid satin front frame with power mesh for the back band. After much testing, we found this combination of luxe fabric ensured the perfect amount of hold, comfort, and support. We've also included a low stretch solid satin and lace options.
In order to achieve the low-cut look AND provide support, you need coverage and support somewhere else. The worst is when you buy a low-cut bra that makes your breasts pop out and sag! So, we tested raising the center front and strap tabs as much as we could without compromising the plunge look. And thank goodness after what seems like a million tries, we made it work! We always make sure the band is nice and wide to provide coverage underneath the arms and about the back. There’s even the option to add in an additional waistband and long line option for additional comfort and support!
I think that every bra needs to have some bling and fun, so we added more lace options and jewelry quality gold, silver, and rose gold rings to complete the look!
The new Rubies Sahaara Collection & Pattern features a low-cut neckline for breathability, Parisian bra tulle that’s buttery soft, and colours that have the perfect balance of warm and cools, with gold- and silver-plated sliders and rings.
OUR COLOURS
Colours are so important to me, as I was given very limited choices when shopping for commercial bras. Last year we introduced light, beachy colours, but this year we went more striking. In addition to our signature colours, we’ve added more bold and golden with cinnamon hues and luscious reds to this year’s collection. Our new colour palette is a blend of bold solids and neutrals of cinnamon, peacock teal, feather white, bold garnet, and soft peach. Below are the fabrics that I settled on. I just love how bold and eye-catching they are, but still summery and light; exactly the combo I was going for.
OUR PHOTOSHOOT
The photoshoot for the Sahaara Collection and Pattern had to be on a beach. We loved our secret sunrise spot in Bluffer’s Park from last year’s photoshoot so we decided to back this year and find something just as magical and try out a sunset shoot. Luckily one of my clients gave us exclusive access to her beach club so we were able to do hair and make up indoors. After we were all dolled up and well fed and hydrated, we walked eastbound to the outer most part of the bluffs towards a little beach.
When we got there, the view was breathtaking. The beach was quiet and empty, perfect for a photoshoot. The sandstone, water, and cliffs proved to be the perfect natural background, while making our colourful Sahaara collection stand out while complementing the models’ natural beauty. It was the perfect day, with an even more perfect ending. The sunset was beautiful. We were able to watch, and capture, the most amazing golden hues. After the sunset, the sky looked like stunning, spreading pink hues across the water and sky.
We frolicked in the lake with our bubbles in hand, making the most excellent prop. A local beaver also graced us with his presence, sneaking peeks of our new collection!
One of the best parts of the photoshoot is a group of strong women from all walks of life coming together, getting to know each other, having fun, and capturing amazing memories together! There is no better way to end the day than witnessing a majestic sunset while in the company of inspiring and powerful women. Being able to come together and create magical moments together strengthened our connection to one another.
This has been the most amazing journey and I’m so excited to finally share the Sahaara Collection and Pattern with all of you! I am truly the luckiest person alive to have a village of women who have had by back throughout this entire process. Thank you to the fabulous women and women-led businesses who, without hesitation, opened their hearts and minds for us, testing our pattern, designing our manual, offering to create kits and sell our pattern, and sharing their own experience, and tips and tricks when it comes to creating, releasing, and marketing a pattern!
And there you have it. Our story and journey behind the Sahaara Collection and Pattern. A carefully thought-out, minimal and timeless piece that I hope will serve those looking for a casual and breathable look without compromising support and comfort. The collection is now available as a made to measure ready-to-wear piece and as a sewing pattern.
- Ruhee, Founder
ruhee@rubiesbras.com
]]>Planning your wedding is stressful but finding the perfect bra to wear under your dress shouldn’t be. We know shopping for bras and undergarments is not as exciting as finding your dream dress, but you shouldn’t overlook the importance of these foundational pieces. The right type of bra will enhance the overall fit and look of your dress, provide the perfect amount of support, and most importantly, be extremely comfortable throughout your special day.
Here are a few things you should keep in mind when purchasing a dress and bra for your big day:
Choose a Silhouette that Flatters and Goes with Your Bra Choice
The style and cut of your wedding dress plays a big factor in choosing what type of bra to wear. Ball gowns and A-line dresses allow you to wear any style of bra you want. You can either wear a full-coverage bra for maximum comfort or a corset to lift your bust and cinch in your waist.
If you’re wearing a strapless dress, or a dress with thin straps, it is best to opt for a strapless bra or a corset so it won’t show but still provides you with support. Having built-in cups works great and is usually available as a service at bridal stores or custom bra stores can have cups custom made and inserted for you. For larger busts, make sure the cups are not just tacked on the inside, but attached to a separate frame and back band, serving as an actual bra inside the dress. I made the mistake of having just cups inserted and boy did I regret it!
If you’re wearing a backless and strapless dress, it might be best to either go braless or use pasties or boob tape which offer lift and support. We recommend the ever popular Booby Tape or Canadian based company My Perfect Pair.
If the idea of sticking something to your breasts is not appealing, there is also the option to have a backless strapless bra made using wide elastic that wraps around your body that clips in the front like what this bride did below!
Match Your Bra to Your Dress
Something else to keep in mind when purchasing a bra is the colour of your dress. You want your bra to blend in or complement your dress so it doesn’t compromise your beautiful look. Bras that are nude (or match the colour of the dress), or have lace embellishments are great options to be kept hidden or peak out nicely. Another idea would be to use the material from your dress to have a custom bra created for a perfect match. Most bridal stores will have extra material to match that you can purchase.
Buy in Advance, But Fit Check Last Minute
Purchasing a bra for your big day shouldn’t be a list-minute decision. Your bra should be purchased, and altered, at least one week before your big day. You want to make sure that your bra fits perfectly on you and underneath your dress! Having your bra altered closer to your wedding date will give you piece-of-mind knowing that it will fit perfectly. This is important since many brides tend to lose weight during the wedding planning process (I did, anyway), especially leading up to the wedding, so you want to make sure that everything fits the way it’s supposed to!
Some Tips for The Bigger Busted
As someone with a bigger bust, I know that it is hard enough to find a bra that fits, looks good, and is comfortable, let alone a bra for one of the most important days in one's life! If going strapless, one tip is to purchase a bra with more hook closures at the back, which will provide you with more support and will help keep the bra in place for a long period. It is a pain to always watch for your bra falling down and having to keep yanking it up all day!
Another idea is to add straps to your dress if you end up liking a strapless one the best but prefer wearing a bra with straps. Adding straps will allow you to wear a more traditional bra with more support so you don’t have to worry about adjusting your bra constantly. Most bridal alteration stores will have a variety of beautiful straps to add on!
Planning your wedding is an extremely stressful process and what to wear under your gown can easily slip your mind. But do not worry! There are many options for you to choose from when it comes to deciding the right type of bra to wear underneath your wedding dress. We hope these tips and tricks will help you feel better prepared for your big day. Have questions? We are always here to help. Just give us a shout.
An open letter to Facebook, Instagram and Tik Tok:
My name is Ruhee and I’m the founder of Rubies Bras based out of Toronto, Canada. I started my business in 2015 after being disappointed time and time again by the selection of bras available on the market. After years of uncomfortable commercial bras, I took it into my own hands to learn how to make my own bra and use this skill to give other women the chance to have bras that they need.
Our mission is to help women feel sexy and confident with bras that fit, flatter and support without compromise, no matter the size or situation. It’s also important to us that our products use premium materials that are ethically made, locally sourced and free from latex and animal products.
Like many other modern business, we put ourselves out there on social media for brand awareness and to find a community. But as a lingerie company, it’s not uncommon to see our content get taken down or restricted because they “violate” community guidelines.
“For what?” you might ask?
Well according to Tiktok, it was “adult nudity and sexual activity” and for Instagram it was because of “overtly sexualize positioning”.
After having a “styling my bra” video get taken down on TikTok, we realized that the algorithm doesn’t just censor nipples. It censors bras too… or at least it censors the word bra. We tried to appeal and failed, and then decided to delete it, re-upload it, but this time we took out any copy in the captions relating to breasts, boobs, bras and lingerie, with no change to the actual video itself. This video is still up on our page and we haven’t heard a peep from TikTok since.
For Instagram, it seems that close up shots of bras, women in bras, and women in bras with their nipples showing even just a little bit are getting censored.
Here are some examples:
“I think I washed my bra last week? Or was it the week before that? Never mind, I’ll get to it later.”
Sound familiar?
Fear not, you aren't the only one with these thoughts. A lot of my clients plead guilty as well!
For most of us, we understand that bra hygiene is important, but eventually push these thoughts to the back of our minds. Just think of those dirty makeup brushes. I’m constantly telling myself I’ll get to them sometime soon. And then I put it on my to do list...that I'll get to sometime soon...
Anyhoo, if you need some incentive to wash your bras, think back to the price tag attached. We want our precious garments to be long-lasting so we don't have to go through the headaches and costs of bra shopping am I right? Well, the key to making your bra last years, yes years, is simple: put on your bra with care, launder regularly, and wash properly. Let's discuss in detail.
When first putting on your bra, do so with care, which means no yanking, no excessive pulling, and making sure the band and straps are adjusted properly. Remember, your band around your ribcage is what does most of the work in supporting your breasts, not your straps. So make sure your straps aren't being over stretched and your band is comfortably snug. You can read more about how to make sure your bra fits here. Also, you shouldn't be wearing the same bra every day; rotating between a few bras prevents over usage and helps extend the shelf life of each bra.
Although, there are many opinions on how often we should wash our bras, ours at Rubies is every 2-3 wears. If that sounds nonsensical, you could extend to 3-4 wears if you’re sitting at home working all day and don’t sweat much like me. However, the opposite also applies. Going out for a run in your bra or doing a hot yoga session probably means it needs to be laundered. You don't want excessive sweat remaining on your bra as the dirt and oils will cling to the fibres and prevent it from stretching and shaping properly.
The classic method we've been told for our intimates is to handwash since it’s the most gentle and effective way to extend the life of our bras and prevent wires from breaking. This is still true, but it is way easier to handwash your bras, and this is coming from someone who doesn't like doing laundry at all. A couple of favourite intimate wash products to use are Soak and Eucalan. Soak works like magic - its gentle, no rinse formula makes handwashing a breeze. All you need to do is add a cap of Soak liquid into a full sink, add in your bra and leave for 15 minutes! Then simply squeeze and rinse the water out of the bra and lay flat to dry.
As much as handwashing is great for all our garments, sometimes I just can't be bothered. The great thing is that now most new washing machines no longer chew up your intimates and have a great gentle cycle that's actually gentle. So washing your bra in the machine without damaging it is possible!
Just as long as you follow these basic rules:
Lingerie wash bags are a must to wash any delicates or intimates, not just bras. I even use to wash my masks! Since we spend so much on our bras, we want to ensure that our wash bags take care of them and don't open up or rip while in the wash. I personally didn't like any of the wash bags I found, so I ended up making my own and include them with every custom bra purchase. I also sell them individually online.
Give your bra a good sniff. If it’s not something you want to smell, it’s time to wash. Always check specifically for the underarm area since that’s where we sweat the most.
If you spilled food on yourself, you would take off your garments and wash them. Why not do the same for your bra? Stains generally indicate that enough dirt, dead skin cells, and body oils have accumulated on your bra that need removal.
If you usually wear your bra on one hook and you notice after some wears that you are adjusting it to a tighter hook, it may be time for a wash. Good quality bras should stretch out and in fairly easily, so if it isn't, this usually means there are sweat, dirt and oils on the fibres that are preventing the spandex in the bra from stretching back to its original length and shape. Of course, all garments will eventually stretch out over time, but it should be a slower process that takes months and even years.
Fabric softeners aim to prevent static, reduce wrinkles, and make materials feel soft to the touch. All of this is achieved through a lubricating film that sticks to the fabric. This film builds up over time and reduces absorption and elasticity of the fabric. In the long run, it's harder to get a good wash, since odours and stains are not as easily removed. So ditch commercial fabric softeners and stick to vinegar, the solution to most of life's problems I say.
White vinegar is a great eco-friendly and cheap alternative to fabric softener and works better in my opinion! All you have to do is add half a cup of vinegar to the rinse cycle and voila, your clothes come out nice and soft without any vinegary smells. Do not use with bleach, however, as it will create toxic fumes.
With all these helpful insights into why you should wash your bra, and the ease that today’s technology and products bring into our lives, don’t you think it’s a good idea to perhaps do a load today? I think so!
Feel free to leave any comments, questions or thoughts below!
- Written by Ruhee Rajan, Founder of Rubies Bras. She can be reached directly at ruhee@rubiesbras.com
]]>So what changed?
My back was giving me issues, and I’d struggle for minutes trying to crack my back in all sorts of positions. Why don’t I just get something comfortable? I believe I should invest in myself, but imagine how astounded I was when I happened to find Rubies Bras and believe me, I was pretty stumped by that high price range.
This is how I convinced myself that this was worth the shot.
Booking a fitting was a breeze. Due to Covid, the fitting had to be virtual. I loaded rubiesbras.com and booked myself a slot that fit my schedule. I had a bit of a scare when I couldn’t find an email confirmation that held my Zoom link, but everything turned up fine when I found it loaded onto my Google Calendar. This was beyond convenient. All I had to do was to hit confirm and I was set for my virtual fitting.
On the day of the fitting, I clicked on the Zoom link and was immediately let into the meeting. The founder, Ruhee, was very kind and inquired about current bras and the issues I’ve encountered over the years. I accumulated a variety of bras, but I always learned towards the comfier t-shirt bras. Especially over the pandemic, I wore so many t-shirts and sweatshirts, a t-shirt bra was what I now lived in.
Before I could start shopping around for designs and materials, I needed to get measured. If someone told me I had to be shirtless on camera, I would have flipped. I gritted my teeth and prepared myself for battle; the mental battle against myself. Truthfully, I had nothing to be worried about. It was all with my own comfort levels and Ruhee showed me how to start with the measuring tape.
Around my rib cage, the shoulders width, and then "From your nipple to where your bra usually sits on your rib cage."
Easy stuff. The fun part is over.
Better yet, now here’s where I got to pretend to be a princess by trying on a multitude of outfits; virtually through Ruhee of course. She showed me several different designs. Thankfully, I don't have a problem deciding on what I want, else I wouldn't have been there for more than an hour. I really loved her lace designs, and the fact that it was lightweight was the absolute kicker.
To be honest, I was initially quite motivated to give the summer collection a try. The sheer look is incredibly bold, and the fact that it was breathable had me captivated. It's the saviour for the summer months. Now, as much as I wanted it, nipples fully out? Perhaps I should play it safe for the first bra.
Ruhee grabbed her sample book and showed me several colours that I could opt for. There were so many cute colours, and I had my eye on this lilac lace that I thought would be super flattering. Well, at that point, I knew I wanted lace, but I still wasn’t sold on the colour. Ruhee recommended I could always go for a black or nude wireless bra; staple pieces for any girl’s wardrobe.
I ended up opting for black. As much as I would have loved to follow my roommate’s advice by going the “fun route”. I thought a black lace bra would be super wearable, and it could double as a shirt on those ultimately lazy days.
I was pretty surprised when I got the choice to customize the ring on my bra. Who knew that this was something I could also decide on. Truly, everything was 100% up to me. I know this is going to sound boring, but I ended up asking for a black ring too!
We ended up chatting a bit about bra hooks and eye closures and how mass-market producers usually only used 2 by 3 instead of 3 by 3 closures. The last time I saw a 3 by 3 was when I was in Asia. I always thought that the 2 by 3 closures was used to exude a greater sense of sexiness, but really, manufacturers were cutting costs.
We ended our meeting, and I sat back and waited for my final product. As stated on her site, it was 2-3 weeks later when I received my bra and was able to feel, touch, and try it on. This was exciting, especially since it was packaged in a wash bag. As much as I love super dainty and luxurious packaging, the sustainable route really hit home.
As I was warned on the fitting, custom bras sometimes takes a few adjustments to get just right, and that proved right for me. I booked another virtual fitting with Ruhee, and her and I agreed it could use a few other tweaks. So I mailed my bra to Ruhee and received it back the next week. I couldn't be happier once my bra made it back to me. Now tell me, who wouldn’t want something so unique and makes them feel super sexy and genuinely comfortable. I will happily put this on in the morning and go through my entire day. No occasional back pain and no annoying red lines that start showing when I take off my bra.
So those are my final thoughts. If you really hate your bra and you want something that you can last you years to come. This upfront investment is definitely worth it. Though for me, one bra at a time.
- Alice Zheng, Freelance Writer
]]>You heard right, and that’s why we should all take a pause to acknowledge the unfiltered bravery that comes from women and men who have fought against this life altering diagnosis.
All of us at Rubies Bras wear our pink ribbons proudly as we stand with every person who has lived through this difficult and unrelenting condition. We know first hand how challenging breast cancer and its surgeries can be. Which is why we we've worked hard to create bras that bring relief, comfort and support for those who've gone through breast surgery.
We are also proud to have been recently featured in Alpha Woman Co where we go in depth about our personal connection to breast cancer and why we are so passionate about supporting those going through breast surgery.
What is a Lumpectomy and a Mastectomy?
A mastectomy is a procedure in which the breast is either totally (mastectomy) or partially (lumpectomy) removed, depending on the severity and progression of this type of cancer.
Everyday, countless women are faced with the reality of a surgery like this. Astonishingly, according to the Breast Cancer Organization over the last years, 45% of women in the USA decide to go through with a double mastectomy, with hopes that that the cancer will be entirely removed.
Very often as women, our femininity is tied to how we feel about ourselves and the confidence we exude as we live our day-to-day lives. Our bodies are also entangled with this sentiment of femininity, and it can be difficult to come to terms with major changes within our bodies. We want to remind women that we are powerful and extraordinarily beautiful beings, no matter what our bodies look like or don't look like. But, easier said than done we get it. And it doesn't help when the selection of post surgical bras and bra prosthesis in the market lack so much aesthetic appeal.
Over the past few years, there have been improvements in the ready to post surgical ready to wear bra market. Not as pretty as we would still like them to be, but better than the options 5 years ago. The University Health Network (UHN) has a list of vendors referencing businesses that carry post surgical bras and accessories.
After a mastectomy, it may take up to a year for the area to recover from surgery and some additional time for the nerves to repair after radiotherapy. So, the type of bra you wear on your journey is extremely important; you must feel comfortable, supported and confident.
What makes an ideal post surgery bra?
We Are Here To Help
Rubies Bras is a bespoke bra service in Toronto, Canada. We make it our mission to help women feel happy and confident with a bra they love. You will be surprised what a good fitting bra can do and how much it can make a difference to your every day life including your posture, silhouette and overall confidence.
Our service includes a one-on-one bra virtual or in-person bra fitting, where we take or walk you through how to take the measurements we need, and show you the styles that would best suit. You have full control over what your bra looks like and feels like, and we are here to address and accommodate as best we can with any additional concerns or requests you may have.
Mastectomy bras are something near to our hearts. Our founder, Ruhee, as well as her mother, have both gone through breast cancer surgeries. So we know how difficult it can be finding a bra that fits well and supports you after surgery. With our services, rest assured that our hand-made items are made with the highest quality sustainable fabrics, and are customized to the exact measurements of your body.
If you or anyone you know is struggling to find the right bra, a custom-fitting bra might just be the answer.
October is the time for breast cancer awareness, and we at Rubies hope we were able to help you gain some insight into the world of mastectomy bras. 1 in 8 women will develop breast cancer in their lifetime, so please make sure to perform self breast-exams often and if over the age of 40 (sometimes even earlier), please make sure to book a yearly mammogram. Caught early enough these exams can save not only your breast but your life as well!
We’re in this fight together!
]]>Read our behind the scenes journey starting with the inspiration behind the collection, how we took this inspiration and brought it to life with our collection pieces, and finally, showcasing these pieces with a magical photoshoot right here in our beautiful city of Toronto. The 2021 Rubies Summer Capsule Collection is now available for purchase online.
OUR INSPIRATION
Our inspiration for the Summer Capsule Collection comes from nature, adapted to fit the Rubies brand. We looked for warm, neutral colours mixed with bold jewel tones to capture the feminine spirit of compassion and empowerment, balanced with softness and tenderness. These majestic images of the beach and forrest inspired our collection to do just that.
OUR COLOURS
Our inspiration was then brought to life in the colour selection process. The colours used for this collection naturally complements our brand in a neat and aesthetic way. The combination of dark, intense tones with lighter softer ones emulate the strength and support of our bras and our brand, coupled with comfort and femininity.
Colour selection was also tricky, as I am very picky when it comes to colours (well, and in general life) and wanted the perfect hues to match my vision. Colours can look so different on paper and fabrics, so the dyeing process is very important to get the exact shade you're looking for. Below are the fabrics that I settled on. I just love how bold and eye catching they are, but still soft and delicate; exactly the combo I was going for.
OUR FABRICS
The cup fabric we selected for this collection was a carefully curated Parisian bra tulle. Finding the perfect bra fabrics is no easy feat! You need just the right amount of stretch - too much will not be supportive enough causing too much movement and bounce, and too little will be too restrictive and uncomfortable. Not to mention bras that are too stretchy don't last as long as the stretch wears out faster.
Most of you know tulle as fabric used in a tutu - at least that's what I know it as in my ballerina days! So when I heard of tulle being used for bras, I immediately dismissed it. The tulle I knew of was not stretchy and not soft at all, but more of a netted scratchy feel. I remember thinking I would never put that against my boobs! But I found the look so appealing and couldn't stop thinking about it...
So, I looked into the fabric further, spoke to different suppliers, got many swatch kits, and was assured that bra tulle was softer and perfect for intimates. When I first tried it, I thought it was way too stretchy for anything larger than a C cup. But then we doubled lined the tulle against the grains and voila, we achieved the perfect stretch needed for a bra! Not to mention this allowed us to have enclosed seams on the inside hallelujah. Because of the sheerness of tulle, it was going to be perfect for a summer release, as sheer fabrics are more airy, breathable and cooling.
OUR DESIGN
The design goals for the Summer Capsule Collection were airy, minimal, and casual. At first glance, you would be skeptical about this style fitting larger sizes without over spillage - I thought it wasn't possible myself!
However, with a lot of testing and determination, I've managed to make up to an M cup in this style. Mind you, this style isn't meant for a pushed-up-cleavage-unnatural-lift look, more so a casual piece where you feel light and unconstrained, but still gently hugged and supported; your breasts being held where they naturally sit. Of course, we just HAD to add some gold and silver plated bling to finish the look ;)
Pattern wise, I was inspired by the Watson from Cloth Habit and the Sweet Sixteen from Bramakers Supply, but I found both didn't achieve the look, fit and comfort I was going for. I would highly recommend both patterns as it has worked for a lot of sewers! Anyhoo, I then decided to make my own design! I wanted a minimal look with a low V neckline and triangle cups that would fit my F cup, and larger sizes.
So, instead of coverage and support in the front neckline area, my pattern moves this coverage and support to the sides, back, and frame. The underarms are higher, the center front frame peaks higher to match the height of the underarm, and the strap tab (the top part of the cup where it meets the strap) is also high towards the collar bone. All these changes are meant for the breasts to feel held and supported with a deep low cut neckline. I also made the back band super wide, and maintained our signature low scooped back and long lined frame around the waist.
You would be shocked at what at difference little tweaks in a pattern do. I've made 50+ versions of this pattern, tweaking 1/8" at a time to one piece to control the variables. I really wanted the casual, beachy, low cut look without my breasts spilling and popping out! This took a lot of trial and error. I can't count how many times while testing I would look down and notice my boobs had escaped the cups. After many many months of tweaking and testing on different sizes and situations, I feel I finally got the design right...I hope! Creating this look with larger breasts that won't fall out is not easy! But, larger bust sizes deserve a light and casual airy bra that fits, flatters and functions properly, am I right?!
The biggest shoutout and thank you to my atelier team, Bianca and Janna, who were part of this journey behind the scenes.
The new Rubies Summer Capsule collection design features a long line wireless bra, with sheer cups cut into a deep neckline, supported by a wide back band and long frame around the waistline.
OUR PHOTOSHOOT
The photoshoot for our Summer Capsule Collection had to be on a beach, and the best time for shooting on a beach is during sunrise! We explored many different beaches in Toronto and the GTA, and landed on a secret little spot in Bluffer's Park. Our call sheet had a 5:30 AM arrival, which meant a 3:00 AM wake up time! But it was so worth it. We drove in the middle of the night, to a huge park that many of us had never been to before. It was slightly spooky as there wasn't a soul around. Not to mention totally freezing which was a little shocking since the weather forecasted a high of +30 degrees Celsius (Canada...right!). The Bluffs aren't an easy place to get to if you're a first timer. And if you have ever been to Bluffer's Park, you know what I mean! Somehow, thanks to FaceTime and WhatsApp Location Pings, all 10 members of our photoshoot crew arrived on time to witness the serene beach sunrise, and take advantage of the soft light for our "secret beach" photoshoot!
The spot we chose was 30 minutes eastbound along the beach, passing many spots that could have made a beautiful backdrop for the shoot. However, we kept walking, trusting the process and the creative team that had scoped out this destination earlier this summer. After passing many families of geese that were both intriguing and terrifying, we finally reached our destination. A hidden beach seemingly unknown to all, except for a group of majestic swans that decided to spectate the entire shoot. The sandstone, water, and cliffs proved to be a perfect natural background, making our colourful capsule collection stand out while complementing the models' natural beauty.
As the shoot went on, we all had a great time in front of and behind the camera. One of the best parts of a photoshoot is a group of strong women coming together and getting to know each other and having fun! Not to mention the yummy food we brought for the shoot...which we happily ate afterwards. No better way to start the morning than witnessing a majestic sunrise while in the company of inspiring and powerful women. This in-person connection and vitality is definitely something that was missed during the pandemic.
Thank you to our models Kenisha, Trey, Shaka and Michaela for your stunning beauty and warmth. A special thank you to my wonderful assistant Bridget for your organization and coordination before, during and after the shoot!
Finally, seeing all the pictures and choosing the best ones to post and and share with you all is the last step. Photo selection is so fun and so hard! There were so many great pictures to choose from thanks to our talented photographer Khary from Content Day and stylist from A Poet In Plain Clothes. Stay tuned in our feed as we share our top picks this August!
And there you have it. Our story and journey behind the 2021 Rubies Summer Capsule Collection. A carefully thought out, minimal and timeless piece that I hope will serve those looking for a casual and breathable look without compromising support and comfort.
- Ruhee, Founder
]]>What tools are used to make a custom bra?
Whether you are a pro sewer, or just getting started, you surely know by now that you and your sewing kit become inseparable when it comes to working on a project. Today, I want to share some behind the scenes content with you and show you my sewing must-haves!
SCISSORS AND SNIPS
I really don't have a favourite scissor yet, because I usually use rotary cutters all the time, so am in the market for one. What are yours? I want to know recommendations! I like light and gold metal!
ROTARY CUTTER
Life changing tool for cutting around curves, especially small ones! It also prevents hand cramping from hours of cutting. I like using it with rulers to make cutting faster and more accurate. I have a 28mm from Bramakers Supply and a few bigger ones I never use. I like the Olfa brand, but to be honest, I haven't really tried any others.
SEAM RIPPER
I have three of them, the clover from Bramakers Supply being my favourite. I sometimes have one in my purse when I go to weddings (you never know?). My most loved and hated tool. Using them makes the torture of seam ripping fast and relatively painless depending on how much you have to do. But the fact that you have to use them means that something went wrong! I had to literally take apart an entire bra because I did not have the same fabric to redo it. Very traumatic. Anyhoo...
RULERS
Small ones, big ones, bendy ones, curvy ones. Need. Them. All. I love my french curve, drafting ruler, and my blue bendy one (I have no idea what that one is called!)
PINS, NEEDLES, CUSHIONS
I use the Schmetz universal and stretch needles, and the blue tipped pins for machine sewing. The blue tipped pins are thin and bend easily, so I also use the red tipped pins for everything else which are a little sturdier. All can be found at Bramakers Supply or other lingerie supply stores I am sure. My friend Denise, master sewer and quilter, got me using quilting safety pins, a real game changer, as they have a bend and are very strong!
I have a regular pin cushion and this one my sister made for me shown below. I still manage to stab myself with pins all the time. The first few times were really terrible, and now I just swear out loud, hyperventilate a little, and move on. Comparatively, my grandma has no reaction.
PENCILS AND MARKERS
I am old school and like my HB pencils! The clicky ones always run out and the lines are too thin! I also have the Clover wash out markers and chalk which I love.
THE BOOB HAM KNOB
Yep. Us bramakers need a special ham, for bras. Because no one "seems" to like their "seams" showing ;) Most of us just made our own. Although Bramakers also supplies them!
SEWING MACHINES
Saved the best for last. Me and my team have several machines each! And back ups! It's a bad spending habit I tell ya. Although I mostly use my Singer Quantum 9910, here are the others me and my team own: Janome Skyline S3, Brother 1034D serger, and the Janome Decor Excel ii 5024. One day I will own my very own Bernina. One day.
DRAFTING PAPER & WEIGHTS. I just use the roll from Bramakers and if I am out, parchment paper. However, some of my colleagues swear by manilla, vullem, and linen paper. What's your preference?
MASKING TAPE. To fix the holes I make in bras. JUST KIDDING. It's for pattern drafting. Painters tape is the way to go so you can peel off easily and restick!
LINT REMOVER & TWEEZERS. For threads, hair, and other fuzzies.
COFFEE AND PRETTY PLANT. No explanation needed.
I'll be using all these gems over the next month to teach students how to properly fit and make their own bras for the Great Bra Sewing Bee!
If you haven't registered already, I recommend doing so! It's seriously THE conference for bra makers, new and experienced. You get to learn from the best (ahem) and meet so many wonderful women from around the globe.
Tell me if I'm missing out on anything and what your favourite items are! I want to know!
Large busted women are often skeptical of “bralettes”. Some minds go straight to dainty, lacey, little bras that could never offer the support some need. But when women hear the term "wirefree" or "wireless" or "non-wired" bra they, think “yeah, that could work.”
Well, according to the Oxford Dictionary, a bralette is “an unlined bra without underwires or clasps.” So there's nothing to fear, as a bralette is technically just a wirefree bra, the terms are totally interchangeable! In fact, the word “bralette” is really just a smart marketing term for a wirefree bra, used to create buzz around a believed-to-be-new or different product. Marketers: So smart eh?
We want to show women that everyone can wear a "bralette", as long as it’s properly fitted for your body and has the right materials, features and functionality.
Are bralettes only meant for smaller busts?
Absolutely not! Although bralettes have recently been marketed towards smaller bust sizes, bustier girls can surely wear them too. We make bralettes for busts upto an R cup! Yes, an R cup! Up until recently, non-wired bras were considered to be just bralettes suited only for smaller busts. But in the past few years, non-wired bras have made a big comeback and are offered in various sizes with varying levels of structure, materials and support. A lot of bra stores and custom bra makers now carry a wide range of non-wired bras that are not flimsy bralettes or overly harnessed sports bras.
Which features should a "bustier" girl look out for when choosing a bralette?
You absolutely need a wide back band as that will be your primary support mechanism, not your straps. For larger busts, we would recommend a minimum of 3 hook and eye closures, or even 4 hook for cup sizes G+. A wide bottom band is also a great feature to look for, as it is more comfortable and prevents flip ups. Wide straps and full coverage cups will also help with comfort and support.
How should you measure for a bralette?
There are two main measurements when it comes to measuring yourself for a bralette or any bra for that matter: your rib cage and full bust measurement.
Are there health benefits to wearing bralettes?
Yes and No. There is more movement and less restriction in a bralette as compared to a wired bra, which can certainly improve your health compared to if you’re wearing a wired bra that doesn’t fit. Wired bras, if the wrong size, can cause health issues, especially if you're sleeping in them. Wired bras may cause irritation, discomfort, restrict blood flow and movement, and can be uncomfortable for people with underlying medical conditions such as gastritis and fibromyalgia. However, if a bralette doesn’t fit and provide the support you need, you can have the same issues as well, just to a lesser degree than a wired bra.
What are the drawbacks to wearing bralettes?
There are no drawbacks to wearing bralettes that fit, flatter and support. The key is just finding one in the market as the selection isn’t as good is the wired market, but it’s getting better.
I hope this has helped you gain some insight on bralettes, and made you feel more confident in your bralette shopping!
We are always working on providing more wirefree options, so stay tuned to our Instagram @rubiesbras for some sneak peeks into our upcoming Summer 2021 special collection. As always, let me know your comments and thoughts down below!
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What are the most common misconceptions of wired bras?
Are all wired bras uncomfortable?
As long as you're wearing the correct bra and size, wires that sit flat and contour your breast root (where your breast attaches to your body) should feel comfortable. Any red marks, poking, digging, or discomfort likely means your bra isn't the right fit, lacks quality or needs to be replaced.
Do wired bras cause breast cancer?
There is no scientific evidence that shows wearing wires pose a risk for cancer. Although, there are other health issues when sleeping in a bra with wires or a bra that's too tight. This may causes irritation, discomfort, restrict blood flow and movement, and be uncomfortable for people with underlying medical conditions such as gastritis and fibromyalgia.
Doonly bras with wires have support?
The primary function of wires are for shaping, extra lifting, and breast separation. For most bust sizes, including larger busts, wires are not a must have. I've personally made hundreds of wirefree bras that provide comparable support, lift and separation up to a size O. Yes an O! However, if you're going for a certain shape, silhouette, and want that extra lift above your natural breast position, wires will definitely help.
Are Wire free bras are made for smaller busts ?
So not true! Up until recently, non-wired bras were considered to be just bralettes suited only for smaller busts. But in the past few years, non-wired bras have made a big comeback and are offered in various sizes with varying levels of structure, materials and support. See for yourself in some of my recent non-wired collections, like the minimal solids, minimal sheer, and plunge line.
The wiref ree selection is limited to bralettes or sports bras, and squish my boobs together to form a uni-boob
This used to be true, but I can assure you this is not the case now. Most bra stores and custom bra makers now carry a wide range of wireless bras that are not flimsy bralettes or overly harnessed sports bras. Take a look at the maximum solids bra that does not have a wire and separates the breasts while offering support and lift.
Personally, I am a fan of wirefree bras. Why, you ask? Well, let me tell you!
Wirefree bras are:
I didn't believe in non-wired bras at first, and then ended up having a lumpectomy (don't worry, I am cancer free so far!). After the surgery, I had to wear wirefree bras for 6 months and after that, I stuck with them and have never looked back.
I am over being harnessed in, so much so that I forget I'm even wearing a bra when I go to bed! I like the natural feeling that a wirefree bra gives me, enhancing my breast shape rather than changing it with a wire. The only time I wear wired bras is if I have an outfit that requires a certain silhouette, which is not that often.
There are some articles that even say that wearing no wires actually causes less sagging because there is more muscle and tissue strengthening going on from all the movement and breathability. I haven't found any scientific evidence on this, and some argue quite the opposite, in that wires are what prevent sagging. Either way, gravity will eventually win, so I'd rather be comfortable and cozy and let nature take its course on my boobs :)
No matter which way you choose, the most important thing to remember is quality and craftsmanship ensure the best comfort, shape, and breast health. All the pieces that make up a bra need to work together to provide you with the best fit, shape and support. If your bra doesn't fit, then it doesn't matter if you go with wires or no wires, because the bra won't fit as it should, and you lose the benefits that the physics of the bra is intended for. Quality also matters. You can purchase the most expensive designer bra, but that doesn't mean the price matches the quality and fit.
I hope this helps! As always, I would love to know any thoughts, comments, or questions you may have, so feel free to leave them below!
- Ruhee, Founder
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Sound familiar? Most women know that their bra is the wrong size, but don't do anything to change it. Why is this the case? I know for myself, bra shopping was a painful and confusing experience, so I just gave up and stuck to sports bras for many, many years, living with a bra that was ill-fitted and unflattering. Boy has life changed since then!
Frustratingly, there isn't one ‘right size’ bra for you, and this is due to the lack of universal sizing across brands. Ultimately the ‘right size’ is what looks and feels the best. Instead of getting frustrated by confusing and inconsistent sizing charts, let's go over the telltale signs of a well fitting bra and how it impacts your everyday life by looking at the separate components that make up a bra.
How should a bra cup fit?
The cups of your bra should lift the breasts slightly. They should provide proper support for your breast size and shape by enveloping and enhancing them instead of squishing them again your chest. The proper fitting bra should point your breasts forward. If your bra has wires, the bridge or center front of the bra should sit flat against the sternum, with the entire underwire also sitting flat against your ribcage cradling your breast root.
How should a bra band fit?
The bra band provides crucial support and should sit firmly against the skin just under the shoulder blades parallel to the floor around your ribcage. In fact, your bra band does most of the work in lifting your breasts, not your straps!
How should bra straps fit?
The straps are a supplementary aid for a little extra lift and keeping everything in place during movement. Straps should never replace the band as the main element of support. The great thing is that most bras will have adjustable straps that just need to be modified to sit comfortably taut over the shoulders.
You can test the fit of your bra by lifting your arms and seeing if everything stays in place or by throwing on a lightweight shirt to check for any unwanted bumps in your silhouette caused by squeezing or gaping.
Educating yourself on how your bra should fit is so important, simply because wearing a properly fitted bra not only helps your breasts look and feel good, but also allows your entire body to function as the best version of you. A proper distribution of breast weight and the source of support can improve posture and reduce aches in the back, ribs, shoulders, and neck!
We hope this checklist will help you on your search for a bra that is the best fit for your body!
Written by Ruhee Rajan, Founder of Rubies Bras. Ruhee can be reached at ruhee@rubiesbras.com.
Rubies Bras is a luxury bespoke bra company based out of Toronto, Canada. Owned and operated by women, we create bras that fit, flatter and function for the every day. All sizes & situations are welcomed. Our products abide by the strictest level of quality, customer service and satisfaction, with premium materials that are ethically made, locally sourced, and free from latex and animal products. Private fittings are by appointment or shop online, with worldwide shipping from Toronto, Canada.
]]>It was a sunny afternoon and everyone was buzzing with excitement in the cozy studio. The entire shoot had a lighthearted and intimate tone as all of the models were clients who purchased from this collection! Ruhee, Founder of Rubies Bras, had reached out to them individually and although not everyone knew each other, they had all worked with Ruhee before. Even the photographer stepped in front of the camera for a few shots and seamlessly became a client of the brand afterwards! When I asked her if it was a deliberate choice to select a group of models diverse in age, colour, and shape, she said that she didn't have that realization until after. The group of models naturally emerged, reflective of the diversity of her clients as well as the city.
At the launch of Rubies Bras five years ago, Ruhee thought her clients would all have larger busts who have been sized out of the commercial lingerie market, but she quickly realized a demand for her products by clients with smaller busts who had a cup to band ratio that wasn’t offered. Her clients come from a wide variety of life stages, shapes, sizes, age, and ethnic backgrounds. The nature of custom made garments allows Rubies Bras to be truly inclusive to all shapes and sizes. Most of Ruhee's clients are at a point where they are finally able to focus on their own health and invest in a well fitting bra to elevate their everyday lifestyle.
Before we finished our conversation, Ruhee spoke more on diversity and her support of the BIPOC community from the perspective of a woman of colour that is also a business owner. She is proud to do her part in empowering historically marginalized groups and goes on to say that, “I hate calling [the BIPOC movement] a movement because it shouldn't be, we should just all be supporting one another”. I couldn't agree more, actually!
Ruhee was adamant on hiring a videographer to capture the authenticity behind the scenes of the shoot and highlight the essence of Rubies Bras. Make sure to check the video here!
Written by Joanna Ho, fashion writer, residing in Toronto, Ontario, Canada.
Rubies Bras is a luxury bespoke bra company based out of Toronto, Canada. Owned and operated by women, we create bras that fit, flatter and function for the every day. All sizes & situations are welcomed. Our products abide by the strictest level of quality, customer service and satisfaction, with premium materials that are ethically made, locally sourced, and free from latex and animal products. Private fittings are by appointment or shop online, with worldwide shipping from Toronto, Canada.
]]>Ruhee started by speaking to her inspiration drawn from the Free the Nipple campaign and European lingerie. She reflected on the campaign’s celebration of the female body through freedom of expression in a way that’s different from the North American mainstream perspective.
"The European designs support our breasts by taking on its natural shape rather than artificially pushing them together into a uniboob or using thick padding to form nipple-less breasts," she explains. "Wearing a bra that supports by contouring to the shape of my natural breast makes me feel like I have nothing to hide. I feel empowered, feminine, and more like myself."
Using this inspiration, Ruhee begins her SS21 capsule with The Sheer Collection.
The concept of sheer wirefree bras were in the back of Ruhee’s mind for years as something she wanted for herself and only realized that there was a market for it when she started seeing more sheer lingerie in mass retailers. When she tried on these styles, she found that they were lacking in proper support, abrasive on her skin, and just didn't fit right; either flattening or causing spillage. Most were also only available with wires for her size, or came in pull over form without proper back band support and hook and eye closures, which she says is nice in theory, but has never worked for her small-frame-large-bust body type.
This led her to the year-long process of designing and developing the perfect sheer bra while simultaneously carrying out the daily operations of the business. After finding a durable and soft fabric, special consideration had to be taken for thoughtfully placed seam lines and clean finishes on both sides.
After bringing up my concerns that most wirefree unpadded bras in the market were lacking in support for fuller busts, she assured me that these styles were carefully designed keeping in mind both the aesthetic and Rubies’ signature support fit. The patterns can be modified as well to allow for extra support since each piece is custom made to order.
Designed with a deep neckline, minimal aesthetic, and a wide band for support, the Sheer Collection comes in premium non-stretch nylon to ensure support, durability, and comfortability, available in black, beige, peach, and mint tones.
The Plunge Collection was created with an extra deep neckline, providing the drama wanted in the front without compromising crucial support in the back. Lined with a premium duoplex fabric, this wirefree style has a strong foundation and coverage in the cups while emphasizing the detail of the wide straps to compliment any outfit when peeking out. Available in a sheer dotted fabric in black, beige and ivory, or a lace scalloped fabric for an even more premium look, in black, white, beige, peach and red.
Lastly, the Petites Collection was created to celebrate smaller busts and designed with their unique needs in mind. Petite bras in the mass retailers are often either heavily padded or have no padding with (seemingly mocking) adolescent prints. Both these options further perpetuate the false notion that you need to look a certain way to be seen as a woman. The heavy padding creates a silhouette that is unproportioned to the wearer and the cups gape unflatteringly at the front, lifting away from the wearer.
I had a chance to look, feel and try on the new collection myself as she mailed me some samples! I can now attest to her premium workmanship, the attention to detail, and the most wonderful part, the comfort and support of all three lines. I applaud Ruhee's investment and care into all the material sourcing, design, and testing on different body types she went through this past year, culminating in a beautiful and well rounded Spring Summer 2021 collection, now available online and by private virtual fittings.
Written by Joanna Ho, fashion writer, residing in Toronto, Ontario, Canada.
Rubies Bras is a luxury bespoke bra company based out of Toronto, Canada. Owned and operated by women, we create bras that fit, flatter and function for the every day. All sizes & situations are welcomed. Our products abide by the strictest level of quality, customer service and satisfaction, with premium materials that are ethically made, locally sourced, and free from latex and animal products. Private fittings are by appointment or shop online, with worldwide shipping from Toronto, Canada.
]]>Now that face masks are a commonplace item in the market, we have stopped producing new masks and are now starting to clear our inventory with a BOGO mask sale until we run out. Here are a few tidbits about why we think our masks are worth stocking up on or adding to your collection.
]]>It’s crazy to think how face masks have become as regular to our lives as remembering our keys when leaving the house. Now that masks are a commonplace item in the market place, we have stopped producing new masks and are now starting to clear our inventory with a BOGO mask sale until we run out.
Here are a few tidbits about why we think our masks are worth stocking up on or adding to your collection.
Comfort Matters
Since we are very passionate about making comfortable and supportive bras, we weren't going to let our mask miss the mark either! Through various size and fabric testing, we landed on the classic accordion style mask using natural fibres to attain the maximum comfort and fit. Wearing a mask that is comfortable helps prevent touching and adjusting your mask, keeping viral particles off your face.
Here's a quick 60-second video by Dr. Sabrina Merali on how to properly wear your mask!
What is the best fabric for face masks?
The fabric content in your mask matters because it's something that presses up against the lower half of your face, a highly sensitive and acne prone area. In fact, some of you may have noticed that wearing a mask for a long time causes rashes, dryness, dermatitis, or acne, now coined as "maskne"!
Natural fibres, like cotton and rayon are porous, breathable, and moisture wicking, and are more gentle to the skin compared to synthetic materials found in other masks. Bamboo and organic cotton both have natural antibacterial and odour-resistant properties. Since the fabric that we make our bras with uses these natural fibres, it was an easy decision to make masks using organic cotton for the inner layer, a soft bamboo for the outer layer, and an opening on the sides to insert an optional viral filter for three layers of protection.
What is the best way to care for a cloth face mask?
Cloth masks are reusable and you can wash them by hand with soap and hot water. Each order also comes with a wash bag so you can easily toss them in the washer on gentle cold cycle, laying flat to dry.
Here's a little infographic that answers your most frequently asked questions!
Our BOGO Mask sale will be on until supplies last. If you have any questions or comments, please let us know!
]]>Dr. Sabrina Merali shows us how to properly wear a cloth face mask in this quick 60-second video.
I recently had the opportunity to sit down with Ruhee Rajan, owner and founder of Rubies Bras. Rajan designs and produces custom bras and swimwear and took her very first sewing lessons at The Make Den. We chatted about balancing a day job while running a business, her early obsession with breasts, and her recent feature in Vogue. I also got to photograph a few of her gorgeous handcrafted samples.
I: Who are you, and what do you do?
R: My name is Ruhee Rajan, and I was born and raised in Edmonton. I went to the University of Alberta and got a degree in marketing about fifteen years ago. Since then I have moved to Toronto. Two years ago I started a custom bra making and swimwear company called Rubies. The name came from a friend when we were brainstorming over drinks. She tells me, “Ruhee, I’ve thought of the perfect name. Ruhee plus boobies is Rubies!” We laughed over it, I thought it was a really funny joke, but it just stuck.
I: Sewing bras is very intricate! I was recently taking the class with Olivia, and you did my fitting, and it’s way different than making any other kind of garment.
R: That’s right. You have to think about the physics. It defies laws of gravity, you have to have something that supports, but is still comfortable. You’re basically trying to fit two lumps of fat that are completely different. They sit differently in a bra, they sit differently on your body, and you have to find a way to make it fit, that is comfortable, and in a way that looks good, and it’s way more difficult than anyone knows.
I: What made you want to learn how to sew?
R: I wanted to try to make my own bras because I pretty much hated all of my own. I found that I was going to Victoria Secret, and that didn’t work, and then I went to some specialty shops, and I still wasn’t happy. I couldn’t get all three: comfortable, fit well, and that made me feel awesome. It made me frustrated because I was spending a lot of money. So I thought, why not try to learn how to make one.
I: This just came to my mind when you mentioned Victoria’s Secret. I always go to get bras from Secrets from Your Sister. Why do you think these well known companies have this ‘secret’ aspect attached to them?
R: That’s a really good question. I think it’s a societal thing. When you go to Europe, bras aren’t a big deal, they’re not padded, they’re very feminine. You see the bra underneath, nipples show, people talk about breasts, and it’s fine. I think it’s a thing where talk of bras and breasts is something that should be done behind closed doors in secret. I don’t believe in that. I take the more European or liberal approach. I’ve never been afraid to talk about breasts and bras. My friends will tell you that it’s almost like I give too much information, so I think it’s just in my personality to be totally open about the topic. I’ve been inspired by European trends, and European bras, where they’re not afraid to show their breasts and their nipples and it’s fine.
I: What advice would you have for someone starting their own crafty business?
R: I would say, get yourself a cheering team. If you don’t surround yourself with people that inspire and encourage you, I can’t see anyone being successful. I remember when I first started telling people that I was going to do this I got a lot of people telling me “It’s not going to work. Make sure you don’t quit your job. There’s not really a market,” and similar negative messages. I know that it was coming from a good place, because this was coming from my good friends and family, who were just trying to protect me. I’m glad that I pushed through, because those same people are on my side now. Don’t be discouraged by people who you trust who discourage you, because it is coming from a good place. If you see that it is effecting you in a negative way, I would say stay away from that negativity, and surround yourself with people who believe in you. I don’t think I would be where I am without those people. I really, truly believe that.
I: Tell us a little about the history of Rubie’s bras.
R: When I was young, I was completely flat. I had no breasts. I would wear training bras, stuff my bras, and I got teased a lot in school. My friends didn’t mean it but it still created an insecurity in me, and everyday I would pray for breasts. I would do everything in my power to try and get breasts. Finally, at the age of 20, I don’t know what it was, but my wishes came true. I went from an A to a B to a C to a Double D in two years. So my obsession with breasts and bras came at a very early age, and it was because I didn’t have them for so long. When I got them it was like “This is a gift, I need to cherish it and take care of it!” However, with that, and such a big growth spurt in such a short amount of time, I was finding that I was getting back issues. It felt like my body was saying, “What the heck, there’s all this weight all of a sudden, and I’ve never had this before.” I started getting neck issues, back issues, my posture starting getting really bad, and that’s when I started doing more research and going to specialty shops. I wasn’t satisfied with the products I was getting, which led me to take the bra making course. I was really nervous, because I had been dealing with this issue for so long. The first time I tried the custom bra I made, I was so relieved that I started becoming emotional because I had finally found something that felt good. I already talk about breasts to my friends, but I was so happy that I talked about it to everyone. My friends started becoming more open about it as we talked, and I realized that everyone else had the same issues that I did. They would tell me “You know what, my straps suck too, my straps fall off too, my bra feels uncomfortable too, can you make me one?” And I thought to myself, “You’re kidding! I never thought that my passion for breasts and bras would actually lead into something that I could do as a job”. So that’s where I got the idea, and here we are!
I: What has been the biggest accomplishment since starting Rubie’s bras?
R: Honestly, I’d say my biggest accomplishment was learning how to sew a bra, and doing a second bra. I didn’t even know how to sew a button on when I started. When I showed my friends and family, my grandma who is a tailor, was dumbfounded. She asked me in disbelief, “You made this?” After I finished my course I was sure I would never make another bra. I thought “Nope, this isn’t for me, I don’t really like it, it’s too frustrating.” Even when my friends asked me to make them a bra, I instantly tried to outsource the sewing part, because I was confident in my fitting skills, but I wasn’t as confident in my sewing skills. Thankfully, I got pushed by teachers like Jade like Beverly, from Bra Makers, telling me to keep making bras. And it’s because of their persistence and gentle encouragement, and sometimes assertive encouragement, that I did. and I am so, so glad that I ended up meeting a network of teachers that pushed me.
I: What has been your greatest challenge?
R: I think my biggest challenge is keeping up with demand, which is a great problem to have. I’m so proud and I just can’t believe that I’m at this point. It’s still a problem, though. I never want to run into a situation where overnight it’s a success, and I’m not able to keep up. So I’m taking it really slow and in realistic steps. You don’t want to ever get so busy that you can’t deliver, so now I’m working with a local production company to outsource the sewing and start scaling. As I mentioned, a lot of my clients are friends, family, or part of their network, and that’s how it starts, from word of mouth. It’s really important to me to work hard and create a product that makes people super happy. They’ve given me money, they don’t really know what they’re going to get out of it, and they’re putting their trust in me. They wanna make sure their money was well spent.
I: So you have a day job on top of running Rubie’s. How do you balance between the demands of your job, and your business?
R: I don’t, really. I find that it’s a big challenge for me to balance it. I’ve read many books and articles that say “Quit,” and I’ve read many that say “Don’t Quit,” and many that suggest doing something in between. I would say my advice is to somehow make it work in a smart and realistic way. You have to be confident, and you have to see a profit before I think you should consider quitting or scaling back, and until then it’s going to be a hustle, because then you are working two jobs. But if you’re really serious about it then you gotta be serious about it. So I would say, if it is your real passion then find something else that pays the bills, and still allows you to do this. My passion for Rubie’s makes me a better at marketing, my day job. I never feel like Rubie’s is work. I love what I do and I would do it day and night, but you really have to balance the other things in your life: family, friends, health, which is what I try to do. Some weeks I am really successful, and some weeks I completely fail at it. You just have to take it one day at a time. Be realistic. Don’t bog yourself down with the pressure of building an empire over night, because it’s not going to happen. There’s nothing wrong with keeping your day job and keeping this as a hobby. Or keeping your day job and doing this on the side. I think that everyone’s definition of success is different, and do what you love to do, and find a way to fit your life around it.
I: You were recently featured in Vogue, and you spoke a bit about the ‘Cupperware’ parties. Can you tell us a bit about these parties?
R: Yes! I would actually attest a lot of my success to these parties. I found that there was a lack of knowledge around bras. I wish that these things were taught in school! I find that most people don’t know how to wear a bra, they don’t know that you really have to get the breasts in there, really pull them in. I’m obsessed with this stuff! So I thought that since I have so much knowledge, and all I want to do is talk about it, why not have a girls night over wine and cheese and just educate people on the subject. I want to be seen as an expert fitter, and as a professional bra maker, but also an expert on breasts and bras. I remember doing the first ‘Cupperware’ party, which was named by my husband actually, who is really proud of it. It was a complete hit. We would sit around and talk for about 15 – 20 minutes, and we would talk about the basics: shopping techniques, wear and tear, how to care for your bra, and then would go over some common questions such as “Why are my sizes so different between different retailers?” I find that when one person would start talking, other people would open up and start talking, and it would turn into a great discussion where everyone felt so supported and you realize that you are not the only one who has these questions or issues. That makes me really happy. I would also go into the advantages of wearing a custom bra or wearing something like a Victoria’s Secret bra, versus a specialty bra. Sometimes, a custom bra isn’t the solution for everyone, so I walk through the pros and cons, and at the end I do private individual fittings and consults on the spot. I realized a lot of my friends wanted to host themselves, because they bring their own network, so now I rarely host them myself, I find people that are interested in hosting who invite their friends, and I give them a special discount for hosting. They love it and have a good time. It’s just a girls night where you talk about boobs. How can you go wrong?
I: Are you having more anytime soon?
R: Interestingly enough, I’ve had more out of town than in town. I’ve had a lot in Edmonton and Calgary, which is where I’m from. There have been a lot of requests to have them here again, so I’m probably going to do a series of them starting very soon. I don’t consider them unsuccessful if I don’t make any sales. I’m just happy that I’m able to meet people, impart my knowledge, and have them walk away thinking “Wow, she really helped me.” People get really excited about that and that makes me really happy.
I: Do you have a most memorable experience from these parties or from any other customer interactions?
R: I would say my most memorable experience is honestly the joy and relief that I see in my clients when they wear their new bra. I understand what they’re going through. I’m surprised I haven’t cried when someone tells me that it’s completely changed their life. I see them wearing a bra that fits, and their posture changes. Your shoulders are back, you’re ready to take on the world. They leave through the door a different person, and knowing that you were part of that is just priceless.I: What do you hope for Rubie’s in the next five years?
R: Today I’m proud to say that I’ve almost hit one hundred clients, which feels amazing. I’m on track. I think when someone buys repeat, that’s a really good success indicator, because you’re not really making much of a profit on the first bra. You’re spending a lot of time fitting, and you have to make adjustments. It takes a long time to make a bra, it takes a lot of hours, so labour is really expensive. Right now, it’s because of the support of these 100 clients, and it’s because of the cheering team that I’ve surrounded myself with. Jade, Beverly, and the staff here who are so welcoming. It’s because of this community that I’m here. In the next five years I hope to build a solution to make it even more scalable. I want to be able to scale online so that everyone in the world can order a custom bra. I don’t think it’s easy and I know that people have failed, so I’m just going to give it a shot and see how it goes. I hope to have Rubie’s available to anyone who wants one, anytime, anywhere, that’s really my dream.
I: Thank you so much! Was there anything else that you wanted to add?
R: I think I kind of touched on this, but the goal of Rubie’s isn’t just to make a bra, but it’s to change people’s quality of life. If a bra fits well and is comfortable, it can change a woman’s perspective. I want to be part of a bigger cause that does this, because I think it’s so important for women to feel comfortable and confident, and I think it starts with a good bra.
Proud to have collaborated with THE Fairy Bra Mother herself, Beverly Johnson, to introduce The New Ruby Bra Design collection.
It took a village of friends, family, and the bra-making community to create, build, test, and release this pattern and I couldn't be happier with its success so far!
]]>Read article here or on Vogue.com.
Raise your hand if your bra is the first thing you want to take off when you get home. That’s probably because some 75 percent of women are wearing the wrong bra size and are feeling the effects—whether suffering from back pain or considering wholly unnecessary breast reduction surgery—or are simply frustrated with limited, unattractive design options in their size. Granted, we’ve come a long way. Before 1889, when French designer Herminie Cadolle introduced the concept of shoulder straps and invented the modern bra, women had to rely on the cumbersome corset for breast support. Madame Cadolle’s soutien-gorgechanged all that forever. In her day, she outfitted clients from Mata Hari to Wallis Simpson; 125 years later, her business is still going strong.
Introducing Cupperware Parties
These days there’s a new movement afoot, with young, fashion-loving women getting hooked on the idea of having custom bras made or investing not just money but time learning to sew their own. Some are chasing that perfect fit; others are addressing a unique situation, whether maternity, nursing, or mastectomy. “Not many options exist in the market for high-quality bras that fit, flatter, and feel amazing,” says Ruhee Rajan, who hosts Cupperware parties for her business, Rubies Bras. She’s not talking about custom-fitted bras, “where you go into a specialty store and they alter a ready-to-wear bra for you, but a true made-to-measure bespoke bra,” she explains.
“It becomes like a girls’ night,” Rajan says of the parties she hosts at her apartment. Wine and cheese accompany her informal presentations, covering everything from what to look for when bra shopping to, most important, how to wear a bra, because, as she says, many women simply aren’t doing it right. (One tip: Stoop and scoop.) As Rajan points out, there is already a booming market for custom suits and shoes (and for good reason), so why not custom bras? Guests are invited to order her own design, what she likes to call “the Cadillac of bras, made to perfectly fit and flatter your body, using only the best (and prettiest) fabrics so that your bra lasts you years, not months, if washed properly.”
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